Avery Dennison saves packaging in the supply chain

Avery Dennison labels and packaging materials (LPM) has partnered with Tosca, a global leader in reusable plastic packaging and supply chain pooling solutions. The partnership means that Avery Dennison LPM is aiming to shift a significant part of its product distribution to plastic pallets across the continent to save over 800 tonnes of CO2 emissions annually in its European supply chain.

Plastic pallets have many advantages. Because they are more durable than their wooden counterparts, they can be reused more often and are less prone to breakage, which can help reduce the risk of damage and waste in the supply chain. In fact, Tosca estimates that its plastic pallets can be used over 100 times and are recycled at the end of their lifespan.

The collaboration with Tosca includes the distribution of materials from Avery Dennison factories and distribution centers in the EU, UK, Norway, Switzerland and Turkey. Deployments will be phased in over the course of 2023. The agreement allows Avery Dennison’s partner network to also join the pooling program on favorable terms to cover onward shipment of finished materials to brands and other end users.

Tosca operates a pooling model, delivering clean empty pallets from its service centers across Europe to Avery Dennison sites. The service is fully managed, with the pallets being inspected and washed by Tosca after each rotation. At the end of each year, Avery Dennison and its customers who participate in the pooling program receive a carbon emissions reduction certificate. Tosca predicts that Avery Dennison alone could save 819 tons of CO2 emissions per year if all their Euro-size (1200 x 800 mm) wooden pallets were switched to Tosca.

The pooling program was tested for almost 12 months for deliveries from Avery Dennison’s Dublin distribution center to customers in Ireland.

Violeta Gómez, Central Packaging Leader at Avery Dennison, comments: “The pooling program has been a huge success in Ireland and is helping us to reduce our carbon footprint and eliminate waste within the supply chain. Customers appreciate the fact that plastic pallets offer standard quality: they are cleaner (dust-free) and with less risk of damaging their products.

“Avery Dennison and Tosca’s plastic pallet pooling vision doesn’t stop after the pallets arrive at the customer. We encourage customers to seize the opportunity to extend the pooling program further down the supply chain to the end users and contribute to the continued growth of the ecosystem.”

Felix Van Ouytsel, Business Development Manager at Tosca, comments: “Tosca offers solutions that enable companies around the world to avoid wasting materials, kilometers, space and labor in order to make the entire supply chain more sustainable. As the largest pooler of plastic pallets in Europe, we deliver a combination of reusable products, a flexible global service network and a committed partnership that will benefit Avery Dennison and its customers. We look forward to this partnership and are delighted to welcome Avery Dennison to the Tosca family.”

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